AI-Powered Real Estate CRM That Helps Developers & Brokers Close More DealsBecause their tools don't think.
Overton CRM helps real estate developers and brokers manage leads, inventory, site visits, payments, WhatsApp communication, and RERA workflows from one platform. AI qualifies leads before your team follows up and helps prioritize the opportunities most likely to convert.
Free for 30 days · No credit card required ·
30 Days FREE
No Credit Card Required
Real Estate Lead Management in India Is Broken.
Overton Fixes It.
Talk to any sales head at a developer firm or brokerage in India and they'll tell you the same thing. The leads are coming in — but deals keep slipping. The problem isn't effort. It's infrastructure.
Leads coming from 5 places, tracked in none of them.
Meta Ads, 99acres, your website, WhatsApp referrals, site walk-ins — all going into different phones and Excel files. By Monday, three of those leads have already spoken to your competitor.
"I'll call them tomorrow" is where deals go to die.
A buyer who's interested today loses that emotional high within 48 hours if nobody follows up. When your team is juggling 60 leads manually, the hottest ones get forgotten at exactly the wrong moment.
Your legal team is typing names into PDFs all week.
Every deal requires KYC documents, RERA agreements, allotment letters. Someone on your team is manually typing the same buyer's name into five templates. On a 100-unit project, that's hundreds of hours.
You don't know which payments are overdue right now.
Ask most developers which buyers have missed their construction-stage payment this month. The honest answer involves three Excel files and a 20-minute wait. Stage-wise tracking cannot live in a spreadsheet.
The CRM That Thinks For Your Team.
India's Only AI-Powered Real Estate CRM.
Three AI features that qualify your leads, prioritise your team's day, and diagnose your pipeline — automatically, every single day.
AI Lead Calling
Your CRM makes the first call — before your team even logs in.
The moment a lead enters from 99acres, MagicBricks, or Meta Ads — Overton's AI makes an actual voice call. It verifies, qualifies budget & timeline, scores intent, and recommends next action.
2 min
Avg call time
94%
Qualification accuracy
24/7
Always active
Instant AI Call
Lead enters pipeline → AI calls within minutes. No delay, no manual effort.
Smart Qualification
AI asks budget, property type, timeline — full call recorded & attached to lead.
Ravi Kumar
MagicBricks · 2BHK ₹80L
AI: "What configuration do you prefer?"
Live Qualification
2 min
Call time
94%
Accuracy
24/7
Active
Built for Every Real Estate Team.
Pick Your Role.
Whether you're a developer managing 500 units or a broker handling 50 leads — Overton has a workflow built exactly for you.
Close More Units. Manage Every Project From One Dashboard.
Overton gives real estate developers a complete command centre — from the first 99acres inquiry to the final possession cheque. Every lead, every unit, every payment, every document. One platform.
AI Lead Qualification
AI calls every new lead, qualifies budget & intent before your team picks up the phone.
Inventory Management
Block-by-block, unit-wise tracking. No double bookings. Auto-updated when deals close.
RERA Document Generation
KYC, allotment letters, agreements — generated as PDFs in 60 seconds. RERA-ready.
Stage-wise Payment Tracking
Know exactly which buyers owe what, and when. Overdue alerts sent automatically.
AI Lead Qualification
AI calls every new lead, qualifies budget & intent before your team picks up the phone.
Inventory Management
Block-by-block, unit-wise tracking. No double bookings. Auto-updated when deals close.
RERA Document Generation
KYC, allotment letters, agreements — generated as PDFs in 60 seconds. RERA-ready.
Every Feature Your Real Estate Team Needs.
All Built for Indian Property Sales.
Built from the ground up for Indian real estate — RERA compliance, KYC documentation, stage-wise payments, broker-developer relationships, 99acres and MagicBricks integration.
Smart Lead Management
Meta Ads, 99acres, MagicBricks, Google — every source in one pipeline. Every call, note, and status change logged automatically.
Inventory Management
Project-wise, building-wise, block-wise, unit-wise. Live availability updated when deals close. No double bookings ever.
Stage-wise Payment Tracking
Configure milestones per project. Track every buyer's schedule. Send reminders with payment links.
RERA Document Generation
KYC documents, allotment letters, agreements for sale, demand letters, possession letters, and other project-specific documents are generated automatically as professional PDFs the moment a deal closes. Built-in RERA-ready templates ensure consistency, accuracy, and compliance across every document. Buyer details, unit information, payment schedules, and project data are auto-filled instantly, eliminating repetitive manual work, reducing human errors, and helping your team process sales faster without compliance risks.
Site Visit Scheduling
Buyers book directly. Auto-reminders sent. Your site team sees who's coming, what they want, what budget they discussed.
WhatsApp Integration
Sell on the channel your buyers already use. Follow-ups, floor plans, payment reminders on WhatsApp — all tracked in CRM. Every conversation logged automatically.
AI Calling, Lead Suggestions & Smart Reporting
AI validates every lead before your team calls. Daily priority list of who to follow up with and why. Weekly AI reports that diagnose your pipeline — not a dashboard, a decision engine.
AI Calling
Validates every lead instantly
Lead Suggestions
Daily ranked priority list
Smart Reporting
Diagnose + action weekly
IVR & Call Recording
Every call recorded and linked to the lead's profile. Replay before your next follow-up. Train new joiners on real calls.
End-User App & Payment Flow
Streamline client payments with automated stage-wise notifications, instant invoicing, and centralized access to all legal documents.
iOS & Android Mobile App
Your full CRM in your pocket. Log inquiries, follow up on leads, check inventory, schedule site visits — fully synced with web dashboard.
Property Portal Integration
99acres, MagicBricks, Housing.com — leads captured instantly into your pipeline. No manual copy-paste ever again.
Role-Based Access Control
Define exactly what every team member can see and do — by module, function, and designation. Full audit trail.
See All Features in Action
Book a live demo — we'll walk through every feature with your team's real workflow.
Works With Every Tool Your Team Already Uses.
No Manual Work. Ever.
Overton connects directly with Indian property portals, Meta Ads, WhatsApp, and your website — leads flow in automatically from the moment you connect.
Lead Source
99acres / Meta / Website
Auto-Capture
Instant pipeline entry
AI Qualifies
Score + priority assign
Team Acts
Call → Visit → Close
99acres
Lead capture
MagicBricks
Lead capture
Housing.com
Lead capture
Meta Ads
Lead capture
Google Ads
Lead capture
Communication
IVR System
Calling
Communication
Google Sheets
Import/Export
Excel / CSV
Import/Export
Website Form
Lead capture
Mobile App
iOS + Android
All your lead sources. One pipeline.
Connect in under 5 minutes — no developer needed.
Simple, Transparent Pricing.
No Hidden Fees. No Sales Calls.
Start free for 30 days — No Credit Card Required. Pick the plan that fits your team after the trial.
Starter
Save ₹2,160/yr
Perfect for getting started with real estate CRM.
- Up to 2 users
- 1 project
- Task management
- Meta, Google Ads, Housing, 99 Acres, Magic Bricks Integration
- Site Visit Scheduling
- Mobile app
- Basic reports
- Team Pipeline (Upto 4)
- AI Lead Scoring
- AI Follow-up Suggestions
- Best Time to Contact
Growth
Save ₹7,200/yr
Everything you need to grow your real estate business.
- Everything in Starter Plan +
- Up to 5 Users
- 5 Projects
- Inventory Management
- Document Management
- Website Templates
- Team Pipeline (Upto 8)
- Website Lead Integration
- Email Integration
- Customizable Dashboards (Upto 5 Fields in one module)
- Everything in Starter Plan +
- AI Sales Forecasting
- AI Opportunity Insights
- AI Report Generator
- AI Dashboard Insights
Professional
Save ₹10,800/yr
Advanced tools for larger teams and complex workflows.
- Everything in Growth Plan +
- Up to 10 Users
- Unlimited Projects
- Stage-wise Payments
- Custom Reports
- WhatsApp + SMS Integration
- Mass Email Campaigns Integration
- Customizable Dashboards (Upto 10 Fields in one module)
- Team Pipeline (Upto 15)
- End-User App Access
- Everything in Growth Plan +
- AI Calling Assistant
- AI Email Writer Assistant
- AI Report Generator
- AI Revenue Forecasting
Scale
Tailored for large organizations with complex needs.
- Everything in Professional Plan +
- Unlimited Users
- Unlimited Projects
- Multi-Branch Management
- IVR Integration
- Online Meeting Integration
- Custom Workflows
- Dedicated Account Manager
- Priority Support
- Everything in Professional Plan +
- AI Meeting Summary
- AI Predictive Analytics
- And much more...
- AI Call Summary
Add-On's
Frequently Asked
Questions.
Everything you need to know about Overton CRM. Can't find your answer?
Still have questions?
We'll reply within 2 hours
2hr
Avg reply time
30 min
Setup time
A real estate CRM helps developers and brokers manage leads, follow-ups, site visits, inventory, customer communication, and sales pipelines from a single platform.
The Best Real Estate CRM in India.
Try It Free for 30 Days.
Built for modern real estate developers and brokers. Overton CRM automates lead qualification with AI, generates RERA documents instantly, and connects seamlessly with 99acres and MagicBricks. Streamline your sales process, close deals faster, and start free today.